Pure talent rocks free concert

PREVIEW
	Pure Tonight at 6 p.m. The Shelter

In an attempt to purge the music industry of its gluttony and greed, Canada's Pure plays a special free show with openers The Gandharvas and Getaway Cruiser tonight at The Shelter.

With their latest record, "Feverish," released on Tuesday, Pure is in the mood to show off its new tunes. In a recent interview, Pure's vocalist Jordy Birch discussed recording "Feverish" and the band's attitude towards its fans.

Recorded on an island off the coast of Vancouver, "Feverish" gave Pure a chance to let go of industry pressures and just be a band. "We became friends again," Birch said. "We've been doing so much business and so much traveling that we've forgotten about our friendships."

Building on their personal friendships, the members of Pure have also managed to build on their collective sound. Mixing rock, techno, pop and even some country influences, Pure released a diverse collection of tracks. "We were pretty satisfied with the whole experience. Each song has its own integrity," he said.

Tonight's show at The Shelter is Pure's first chance to show off that integrity. Kicking off its tour in Detroit, the band looks forward to reach as many people as possible. "Anybody can come to our show," Birch said. "I don't want to play to just one clique."

With a free show, Pure's goal might be a little easier to achieve. Selling out its last show at The Shelter, the band not only attracts fans through its music, but also through its down-to earth attitude. "When you watch a video, you get the idea that a band is cooler than they actually are," said Birch. "We really aren't that cool, we're just regular guys."

Even though the members of Pure are just regular guys, together they are an extraordinary band that cares about its fans. Hoping to reach out and touch its audience, Pure displays its talent and revitalized group dynamic tonight.

04-17-98